Many small business owners (ie. dental offices, chiropractors, etc.) have succumbed to the fact that business success needs to come at the expense of their personal and family lives. This results in their businesses running them rather than them running their businesses. This doesn’t have to be this way. They can use culture strategy to:
Small businesses looking to scale need a new infrastructure to sustain the growth that they desire. This can lead to a frame for hyper-growth and minimize the chance for future implosion. Though this should ideally be done before growth, this can also be used to re-stabilize post-expansion or post M&A culture dysfunction. This can even be used to maximize the success rate of investors’ portfolio in growth companies.
Leaders who need to lead a culture change are often times confused on what to do. They can benefit by gaining clarity on preparing or refining their culture change initiative. Additionally, they can be used to clean up an incomplete or unsuccessful culture change. Other times, they may already have a great culture and are looking to refine it further to maximize its impact.
Larger enterprises may have challenges recapture relevance to the market, because it is rapidly changing. They can use culture strategy to foster innovation and disruption. It can be used to foster team-level strategies to improve proactive thinking, situational adaptation, and improved engagement. Other times, we can get strategic leaders and operational managers on the same page by bridging the “strategy chasm” that often exists between them.
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